How to get Fired at the C-Level

How to get Fired at the C-Level

Has there ever been a better title to grab someone’s attention? Granted, its slightly controversial and may be a little sensitive for us CEO/Director’s ears, but in truth – it could actually save our jobs or more extremely our companies…

I have worked with Peter Taylor (the author of this provocative book) for the past two years wearing a number of hats.  We have known each other for coming up to 13 years and in this time, I have seen him “fly” on the speaker/author front.  He is now on his 18th book which Tailwind are delighted to sponsor…

Getting fired at the C-Level is easy – and this book will tell you exactly how to go about it with ruthless efficiency.

But perhaps not getting fired is your preferred outcome.  If that is the case, then you might have a challenge or two in the arena of strategy execution, since the No. 1 reason CEOs get fired is mismanaging change!

Leading executives, it seems, do too little about strategy implementation, do not apply the appropriate level of attention to such critical organisational change, and often relegate sponsorship and leadership to lower management, whilst those in the C-Suite get on with their ‘day jobs’.

How to get fired at the C-Level will explore this challenge. and since all challenges are really opportunities, will not only show ways to significantly reduce change failures but also demonstrate how to dramatically raise the capability, speed and success-rates of delivering strategic change in your organisation.

With simple pointers on evaluating executive engagement, it also offers a series of very practical steps to help you become the person who puts the ‘C’ for change into the C-Level.

Peter is offering focused workshops, keynote presentations and insightful supporting education to help organisations achieve the success in strategic change that they desire, and to help C-Level execs understand the challenge and benefit from the opportunity.  Interested? drop me an email at, lets arrange to chat with Peter about how we can support.

Interested in reading the book?  Click here

It is change, continuing change, inevitable change that is the dominant factor in society today.  No sensible decision can be made any longer without taking into account not only the world as it is, but the world as it will be

 Isaac Asimov